Switch from wet

food to Fresh

Find my price...

Which breed do we get to feed?

Trustpilot logo
Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.
4.8 out of 543,000+ reviews
Butternut Box fresh dog food vs ultra-processed dog food

Switch from wet

food to Fresh

Butternut Box fresh dog food vs ultra-processed dog food

Find my price...

Which breed do we get to feed?

Trustpilot logo
Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.
4.8 out of 543,000+ reviews

98%

are glad they switched from wet food to Fresh
dog eating from bowl
The nation’s top-rated dog food
Whole, human-quality ingredients
Not ultra-processed

A better alternative to wet food

Compare Butternut fresh with…

bowl of butternut box food

Butternut Box

bowl of wet food

Wet food

Freshly prepared ingredients

Gently cooked at a low temp

Not ultra-processed

Human-quality meat & fish

Frozen for freshness

From dry to FRESH and…

"Willow wolfs her food down and goes back to lick her bowl after every meal."

Illustration of a Labrador Retriever

Over 38,000 dogs have switched to us from wet food

Tell us a little bit about your dog and we'll get you started on your Fresh journey

See why others switched

JK

Jeff Knowles

Verified
Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.
Needed a change

"I thought my boy Chip needed a change from the same old dry kibble every day. A friend told me about Butternut Box, so I thought I would give it a go. Chip loves it and is practically in the bowl before it hits the floor. Good to not have to weigh it out as well, as a pouch does him for the day and he gets a variety. So good! Would recommend."

Reviewed on Trustpilot, Apr 2026
TM

Tracey McGroaty

Verified
Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.
Puppy thriving

"My puppy loves the food and is thriving on Butternut Box, it’s so much better then dry food"

Reviewed on Trustpilot, Apr 2026
D

Diane

Verified
Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.Trustpilot Star.
Fussy Westie

"Our very fussy Westie cross now eats his dinner and licks the bowl clean. No fussing or having to encourage him. Delivery is exactly when expected and the emails beforehand are very helpful. We especially like the way we can postpone delivery and swap the meals each time. All flavours are quality products and much appreciated by our boys."

Reviewed on Trustpilot, May 2026

Bring out their best with fresh

Gently cooked, not ultra-processed

Juicy meat, flaky fish and tender veg, steam-cooked to lock in the taste and nutrients.

Visible benefits from top to tail

Improve their poos, coats, and gut health with fresh food. The proof is in the pooing.

Tasted by humans, made for dogs

We taste-test every recipe ourselves. Good enough for us? Good enough for them.

vet holding a dog

Trusted by vets

“I recommend it to all my patients as a healthy, trusted and nutritious diet. Even their fussiest pups love it”
Dr. Ciara Clarke, in house Vet

How it works

1
Tell us about your dog

It takes two minutes, then we'll calculate your personalised plan and pricing.

2
Meal selection

Pick from 11 delicious recipes designed to help your dog thrive from top to tail.

3
Smaller box to start

Get 1-2 weeks of our healthy meals in a smaller starter box, perfect for helping your dog make the move to fresh.

4
Delivery day

Your intro box arrives with your first week or two of food and all you need to get going.

A video of a dog owner unboxing a Butternut Box whilst their dog excitedly watches

Order online or on our easy-to-use app

Next day delivery to your doorstep

Free 24/7 Vet Nurse helpline

FAQs

"98% are glad they switched from wet food to Fresh"
Butternut Box Customer Survey, February 2026, n=145. Q: “When you signed up, you mentioned that you used to feed your dog wet food. Are you happy you made the switch to Butternut Box fresh food?” 142 selected “Yes”.

To get started, you'll need to create an account. This is what you will use to manage your subscription moving forward. We'll ask you some questions about your dog (or dogs) then recommend a bespoke plan for them. You can choose which of our recipes you would like to receive and we will deliver them in convenient portions direct to your door.

Butternut Box is Fresh dog food, which means it isn't excessively processed like wet or dry food. Instead, we use whole, human-quality ingredients you can see and say. Our meals are gently cooked at 90°C to lock in the nutrients, then frozen ready to serve from the fridge. Finally, each recipe is taste-tested by us to make sure it's the best it can be. Good enough for us, good enough for them.

We ask lots of questions about your dog when you sign up to Butternut. We're not just being nosy (although we do love talking about dogs), it's so that we make sure we are recommending the correct portion size. We'll ask about their age, weight, body condition, activity level and snacking habits. We then compare the information provided against our feeding guidelines. These have been created by our lead veterinary nutritionist, who is a professor in canine nutrition and a past chairperson of the Scientific Advisory Board of FEDIAF (the governing body that decides what should go into our pets’ food from a nutritional perspective).

Yes, all Butternut Box meals are complete and balanced. We actually go one step further, as they’re also highly digestible, which means the good stuff in our food is more easily absorbed, and dogs get more nutrients with every bite. And more nutrients on the inside means more benefits on the outside.

Every dog has different tastes, so if they're not keen on the first recipe they try, don't fret. There's plenty of others on our menu, so they're sure to find a favourite. Keep switching it up and see what takes their fancy. Any change in food or diet can have an effect on their tum, which is why transitioning is so important. You'll find a transitioning guide in your first box, so be sure to have a read of that before serving their first meal. It can take up to 14 days for a dog to fully transition to a new food, so stick with it, and remember we're here to help at every step of the way. Of course if your dog has any allergies or sensitivities, let us know and we'll be sure to tailor their recipes to suit them.

Our meals will arrive frozen, ready to be stored in your freezer or defrosted in the fridge. We put just the right amount of ice packs and insulation in your box to make sure your food stays fresh until you arrive home, then you can pop the pouches into the freezer as soon as you can. If it's thawed a little before they reach your freezer, not to worry - as long as the pouch is cold to the touch, it's perfectly safe to serve. A signature isn't required for delivery, so your box will be ready and waiting for you when you get home. Remember you can download our app to get updates when your box is on its way.

You’re in complete control of your plan, so you can easily stop, start or skip deliveries whenever you like. To stop your subscription, simply head to the ‘Account Details’ section of your account and click ‘Pause Subscription’. Follow the prompts and you’ll be given the option to ‘Stop Subscription’.

When we say human-quality ingredients, we mean ingredients that have been sourced from the human food supply chain. In other words, ingredients like chicken, beef, carrots or peas that are of such high quality, they can be (and are) used for our own human food. Once they're inside our Kitchens, they can no longer be used for human food, but they can always be easily traced back to their origins and retain their quality from the moment they're sourced to when they're served. This is unlike the ingredients used in many kibble or wet foods, which are often difficult to trace and not fit for human consumption.

A dog digging into yellow sand
Sign up for 50% off your first box

If you like dogs and discounts, you’ll love our mailing list.