Our Social & Environmental Impact

Why fresh is best

Blog

Doing right by pets, people and the planet.

We’ve always believed that our mission of delivering health and happiness to dogs, cats and their humans goes hand in hand with caring for our planet, our people, and our communities.

We exist to deliver health and happiness to dogs, cats and their humans all over the world.

Illustration of a springer spaniel eating food out of a bowl

100,000

meals donated to dogs and cats in need

Illustration of a Labrador wagging it's tail

100%

of our electricity purchased through renewable energy certificates

91%

of waste is recycled

How we manage our impact

Planet

Our Planet pillar is about all the ways we manage our impact on the environment. This includes tracking the carbon emissions from our own energy usage, as well as from our supply chain and deliveries. It also means keeping a close eye on how much water we use and what we do with our waste.

People

Whether it be our squad, our local communities or our customers, our social impact and making a positive difference to people’s lives is incredibly important to our value of #GenuineCare and success as a business.

Product

Product is all about working with our suppliers to make sure we do things the right way. That means taking care at every step: sourcing human-quality ingredients, cooking our meals, packing our boxes and getting them to your door.

What it means to be a B Corp

As a B Corp, we are part of a global community of purpose-led businesses that believe people and the planet matter just as much as profit. It gives us a space to learn from each other, share ideas, and collaborate to create meaningful change. Read our Annual Impact Report here.

Dog walking with a Butternut Box in the background

Our Material Impacts

We want to make sure we are focusing on the things that actually matter the most. So, as part of getting re-certified as a B Corp, we ran a thorough check on our environmental and social impacts. This means we can make better decisions and put our resources where they will do the most good. Read about our material impacts here.